Gather, clarify, define
During this phase we spend time learning the clients brand, the audience demands, existing assets, as well as market opportunities and limitations. We focus on the client’s current needs, the competition and future opportunities for growth. Our goal is to develop a level of expertise in the client’s business, which allows us to develop a solid strategy and an understanding of the value it may have to their customers. Our client survey is key tool used by our team at this stage. Using this knowledge, our team of experts at Tango Studios can provide solid recommendations.
Concept, design, construct
Using the creative brief as a guideline, design comps are presented for client review. Tango Studios works with our clients to produce design concepts specifically focused on user-centered issues and solutions. Throughout the design phase, we evaluate and refine our work through client feedback and user analysis. Our aim is to design for your audience utilizing the latest technologies while keeping in check their core audience.
Build, test, launch
This is where all the pieces come together to start building out the final project. Ideas are transformed into an accurate, guaranteed deliverable. Our team closely scrutinizes all aspects of the implementation, facilitating partnerships, while we employ the finest production staff to develop your project to reality. In-depth programming concerns are addressed including specific functionality and software management issues. All team members are involved in the testing aspects before launch.